Lead Services

Zoopla leads have historically been delivered in an XML format via an FTP server. We've been actively working to improve the quality of both the leads and how Zoopla delivers them to our customers.

We now support 2 new delivery mechanisms for Zoopla leads.

1. A Push service can be configured to send relevant leads directly to the consuming system in real-time.
2. A REST-ful API is available for polling for your leads.

Choosing a delivery method is primarily dependent on whether there is a requirement for real-time leads or not. In the case where leads need to be delivered as quickly as possible we always recommend the push delivery mechanism, while those that want to get started sooner might opt for the REST-ful API.

Please note that regardless of the delivery method chosen, we only store lead data for 30 days.

All lead data is sent in JSON format, allowing consuming services to implement processing solutions however you wish.

Authentication

Please note that there are multiple different products that are available on this page. Ensure that when authenticating with either the Push or Poll service that you follow the relevant Auth documentation.

This can be found here for Push and here for Poll. Both endpoints (Applicant/Appraisal) use the same authentication mechanism so you can follow the instructions on either.

Discrepancies with other lead delivery features

Due to a slightly different implementation of our spam filtering technology, you may find that there is a small percentage increase in the number of leads you receive through these services when comparing to the volume of Zoopla emails you receive or when viewing lead reports on Zoopla Pro.

Getting Setup

Currently you need to get in touch with us to start consuming these services via https://support.zoopla.co.uk/hc/en-gb